Brands backing Black Lives Matter: it might be a marketing ploy, but it also shows leadership

This quote, or part of it, has been circulating on social media this week. It is attributed to South African Anglican bishop Desmond Tutu in the 1984 book Unexpected News: Reading the Bible with Third World Eyes. So it dates from…

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“Using Customer Stories to Drive Inbound Leads Ft. Zak Pines of Bedrock Data”

In this week’s episode of The Inbound Success Podcast, Bedrock Data VP of Marketing Zak Pines shares how the company’s approach of creating content focused on product use cases and regularly publishing customer stories has fueled traffic while increasing the volume…

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